Google & Meta Ads Management
Paid ads thatbuy customers, not clicks.
Paid ads are the fastest honest way to find out whether your offer works. You can be in front of buyers this week rather than in six months, and the data comes back quickly enough to act on. The catch is that ads are also the fastest way to burn money, because the platforms are designed to spend your budget whether or not it produces anything. Most underperforming accounts we see are not badly optimized. They are pointed at the wrong search intent, or sending expensive clicks to a page that was never built to convert them.
What you get
Included.
- Campaign strategy built around your actual margins and job values
- Google Search and Meta campaigns, whichever genuinely fits your business
- Conversion tracking set up properly, which is where most accounts are broken
- Negative keyword management, so you stop paying for searches that will never buy
- A/B creative testing, included
- Monthly reporting on cost per lead, not impressions
Agencies typically charge $1,500/mo
From $150
per month management during the launch offer (normally $300), ad spend separate
See the full pricing breakdown for add-ons and retainer detail.
When to skip this
This is notalways the right call.
Ads need working economics before they need optimization. If your margin per job cannot support a realistic cost per lead in your category, no amount of management fixes that, and we will run the numbers with you before taking the work rather than after.
FAQ
Questions,answered straight.
What should I budget for ad spend?
That depends on your market and job value, and anyone quoting a number before asking is guessing. Competitive GTA service categories can run $20+ per click, which sets a floor on a meaningful test. We will work out a realistic figure with you before you commit.
Is management fee separate from ad spend?
Yes. The management fee, $150/month during the offer, is separate. Ad spend goes directly to Google or Meta from your own account, which you own and can see into at any time.
Google or Meta?
Google for people already searching for what you sell, which suits most service businesses. Meta for demand you have to create, which suits products and brands. Plenty of businesses only need one, and we will not sell you both to pad an invoice.
How fast do ads work?
Traffic arrives immediately. Useful data takes a few weeks, and a real read on profitability usually takes a couple of months. Anyone showing you a win in week one is showing you noise.
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